An Overview of Amazon PPC Campaign Structure

Get our FREE bid optimizer: https://adlabs.app/ Get the latest PPC tips & tricks by joining our FREE Discord community: https://discord.gg/afUCd6xAYb Sign up for That Amazon Ads Masterclass: https://thatamazonadsmasterclass.com/ ---- In this episode, Stephen and Andrew are talking about campaign structure, and which one YOU should use to maximize your Amazon Ad sales! This is a touchy subject for lots of Amazon PPC’ers. Stephen & Andrew break down their framework for thinking about campaign structure and share the biggest mistakes most advertisers make when launching their campaigns. Key Topics: Stephen & Andrew answer your questions about how often to optimize your ads after a product launch and prevent losing visibility using the RPC method for bid changes What are the worst campaign organization practices, and why they’re so bad The BEST structure for maximizing your Amazon ad sales Single Product Campaigns vs Single Product Ad Groups vs Single Keyword Campaigns Connect with Stephen & Andrew on LinkedIn: Stephen: https://www.linkedin.com/in/stephen-noch/ Andrew: https://www.linkedin.com/in/andrewbailiff/ Follow That Amazon Ads Podcast: LinkedIn: https://www.linkedin.com/company/that-amazon-ads-podcast/ YouTube: https://www.youtube.com/channel/UC36IfCZpghToycvQB3EGE4w Closing Remarks: If you found this episode valuable and insightful, you can support us by liking, subscribing, and leaving us a review on your podcast platform of choice. Your feedback means the world to us and helps us improve the show. If you have any questions or thoughts to share, don't hesitate to reach out to us on LinkedIn. Stay tuned for the next episode where we show you how to effectively scale your ad campaigns and find the most profitable converting targets for your products. #amazonppc #amazonads #amazonadvertising #AMS #FBA #amazonfba #amazonseller #amazonvendor #amazonbusiness