Pipeline Coverage: Advanced Techniques for Generating High Quality Leads for SaaS

Every great GTM Leader and Founder I’ve worked with obsess over “Pipeline Coverage”. In fact, SaaS Pipeline Coverage is the greatest predictor of SaaS success. And yet… the gurus don’t really talk about it. So here’s the big question. What is Pipeline Coverage? Why is it important? How do you measure it? And why is it so critical to your growth? On today’s Unstoppable Sunday episode, I dig into the 3 key principles you absolutely need to know about b2b pipeline coverage that I learned from some of the best leaders in SaaS so you’ll be 10x more likely to hit your SaaS sales target and accelerate your path to the next stage of growth. ~~~~ Learn more about my SaaS GTM Program (Accelerate to $3M+ ARR) 👇 -- https://tkkader.com/yt/gtm?utm_content=pipelinecoverage ~~~~ Give Your Customers a Megaphone 👇 -- https://www.usemegaphone.com/ JOIN THE UNSTOPPABLE LEGION, SUBSCRIBE TO MY CHANNEL 👇 https://www.youtube.com/channel/UCUseoG3kofRLS6WoUaL_15w?sub_confirmation=1 ^^ I drop an episode EVERY Sunday to help startup founders, like you, become Unstoppable in your life and business. ~~~~ MY FREE SaaS GROWTH STRATEGY GUIDE 👇 -- https://tkkader.com/yt/startup?utm_content=pipelinecoverage ~~~~ WORK WITH TK TO SCALE YOUR SAAS GROWTH SaaS Scale Program (for CEOs Looking For Help Scaling & Aligning Their Teams) 👇 -- https://tkkader.com/yt/scale?utm_content=pipelinecoverage SaaS Launch Program (for Pre-Founders Looking to Get To Initial Revenues) 👇 -- https://tkkader.com/yt/launch?utm_content=pipelinecoverage ~~~~ Share this video with a friend: https://youtu.be/qtUnJhRFo6Y ~~~~ PLAYLISTS TO WATCH NEXT 1) SCALE AND GROW YOUR SAAS STARTUP WITH AN UNSTOPPABLE GTM Playlist: Unstoppable Sales Funnel - https://www.youtube.com/watch?v=Qne7Jdtr7qA&list=PLinI31g4OKHjOHHqeCASTjGRmsbxqaSn4 Playlist: Startup Growth Hacking - https://www.youtube.com/watch?v=L6xtqZnqRfA&list=PLinI31g4OKHiRO3KZD3BPn3DyS8MEcrve Playlist: SaaS Startup Tips - https://www.youtube.com/watch?v=98vye4o9NNk&list=PLinI31g4OKHhF3TLhNnPPshoRsYR1xVLb Playlist: Get Your Saas Business to Product-Market Fit - https://www.youtube.com/watch?v=2_FS5w7LIHo&list=PLinI31g4OKHhvAUNG8FYsA-Ohwn9sys_X 2) CREATE AND EXECUTE ON AN UNSTOPPABLE STRATEGY FOR YOUR STARTUP Playlist: Startup Planning & Strategy - https://www.youtube.com/watch?v=lY-1CxIz9Z4&list=PLinI31g4OKHjyRoS8QgQxasQ_NfV4tdyk Playlist: Find Investors and Raise Capital - https://www.youtube.com/watch?v=Sgr9m8qxl5Q&list=PLinI31g4OKHioWXLCrtk_ASmDN4eH2kbL 3) QUITTING YOUR JOB AND STARTING A SAAS BUSINESS 🎥 Playlist: How to Quit Your Job & Start a SaaS Business - https://www.youtube.com/watch?v=PGrxuPAObts&list=PLinI31g4OKHjJB7LMO6rVTBBQXRiE_REn 🎥 Playlist: Best Jobs in Your 20s & How to Navigate a Career Change in Your 30s - https://www.youtube.com/watch?v=5rxvrYaXeaY&list=PLinI31g4OKHgpB0ej8mzdWDIM4GcS7vOk 4) RUN YOUR LIFE LIKE A PRO ATHLETE TO MANAGE FOR BURNOUT AND DRIVE PEAK PERFORMANCE AS A STARTUP FOUNDER 🎥 Playlist: Be More Proactive in Life - https://www.youtube.com/watch?v=LUE5fJwa2uk&list=PLinI31g4OKHjWdOCbdw0jwV_gO670peqA 🎥 Playlist: Burnout Prevention & Recovery - https://www.youtube.com/watch?v=4gViNxxnFKQ&list=PLinI31g4OKHja8K71v4p-HW15HDVN4lXN 🎥 Playlist: How to Deal With Sunday Scaries - https://www.youtube.com/watch?v=D-2BlejUn0g&list=PLinI31g4OKHjZYHfAqNhrRangvPpIUenS ~~~~ WHO IS TK? AND WHY DID HE START UNSTOPPABLE? 👇 https://youtu.be/qW9u_T4zSH8 ^^ How I quit my finance job, built, scaled, and sold a venture-backed startup, and then helped sell the company that bought mine for $4.75bn. Here’s my crazy founder story. ~~~~ GET A FREE COPY OF MY AMAZON INTERNATIONAL BEST-SELLING BOOK ACROSS 12 CATEGORIES AND 7 COUNTRIES INCLUDING THE UNITED STATES: “How to Punch the Sunday Jitters in the Face” 👇 https://tkkader.com/yt/book ~~~~ Say hi on social 👋: Like us on Facebook: https://getunstoppable.com/facebook DM me on Instagram: https://getunstoppable.com/instagram Follow me on Twitter: https://getunstoppable.com/twitter TWEET THIS VIDEO: https://ctt.ac/6Iv41 #tkkader #saaspipeline #pipelinecoverage