Why Newsletters Are Essential for Fashion Photographers in 2025

Struggling with the chaos of social media? Feeling like Instagram’s algorithm and TikTok bans are making it impossible to connect with your audience? In this video, I’m sharing why newsletters are the best-kept secret for building deeper connections, staying front of mind with clients, and booking more work as a fashion photographer in 2025. I’ll walk you through: ✨ Why newsletters are more reliable than social media for your marketing strategy. ✨ How I’m building an email list the right way—with personalised invitations and valuable opt-in freebies. ✨ What I include in my newsletters to keep them engaging and authentic while promoting my work. ✨ The email platform I swear by (spoiler: it’s Flodesk!) and how it makes everything easy, beautiful, and efficient. 💌 Ready to Start Your Own Newsletter? Sign up for Flodesk with my exclusive link and get 50% off your first year: https://partners.flodesk.com/obe Whether you’re a creative professional, a photographer, or a business owner, this video will show you how to take control of your marketing, build lasting connections, and grow your audience—without relying on unpredictable social media platforms. Links Mentioned in This Video: • Flodesk 50% Off: https://partners.flodesk.com/obe • My Instagram: https://www.instagram.com/oliviabosserteducation • Check Out My Free AI Guide for Brands: https://oliviabosserteducation.myflodesk.com/future Jamie Beck: https://jamiebeck.co/ ⏱ Video Chapters: 0:00 Intro: Why Newsletters Are a Game-Changer 1:34 Why I Chose Newsletters Over Social Media 5:06 How I’m Building My Email List 9:54 What I Send in My Newsletters (And How Often) 15:27 Why Flodesk is My Go-To Platform 22:20 Final Thoughts: Start Your Newsletter Today MORE FROM ME: FREE + LOW COST GOODIES READ MY BLOG: https://www.oliviabosserteducation.com/photography-education FREE Pitching Template: https://oliviabosserteducation.myflodesk.com/47e82180-f9ba-4b0b-aa19-648e32873fe9 FREE Mini Course: Foundations of a Perfect Portfolio: https://view.flodesk.com/pages/64774ec2e82b9b7afc9315cd FREE Estimate Template: https://view.flodesk.com/pages/61bc618114ec6db2d2b5310a £47 - Find Your Style Masterclass https://www.oliviabosserteducation.com/find-your-style-masterclass Recommended Products: https://oliviabossert.notion.site/Recommended-Products-Software-f3e903816c764cffb9d8b9e9c7310613 LET’S CONNECT FURTHER Find my website here and DM me on Instagram to say hi! @oliviabosserteducation Want to see my photography portfolio? www.oliviabossert.com