What is a Salesforce Technical Architect (and why do they make $200,000+ a year)?

The Salesforce Technical Architect is considered the greatest job title in the Salesforce industry. The position is so important that Salesforce Technical Architect commonly make anywhere between $200,000 to $500,000 a year. But what does a Salesforce Technical Architect actually do, and should you pursue this as a career path? As a lead Salesforce Technical Architect at Google, I will share with you what a Salesforce Technical Architect does, what they DON’T do, and all the pros and cons of choosing this as a career path. Salesforce Technical Architect Certification: https://trailhead.salesforce.com/en/credentials/architectoverview/ 0:00 Introduction 1:06 What is a Salesforce Technical Architect? 3:44 What DOESN’T a Salesforce Technical Architect do? 7:10 Why are there so many different types of architect jobs? 8:44 What is a Salesforce Solutions Architect? 9:22 Should you become a Salesforce Technical Architect?