'How To Price Website Projects' delves deep into the nuts and bolts of pricing strategies for web design and digital agencies. From value-based pricing to tiered offerings, this video aims to help businesses maximise their profits while also delivering value to clients.
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//CHAPTERS
0:00 - The Pricing Puzzle
1:18 - The Risks of Inconsistent Pricing
2:05 - The Benefits of a Pricing Framework
3:03 - Three Common Pricing Models in Web Design and Digital Marketing
3:10 - Pricing Model #1: Charging an Hourly Fee
4:12 - Pricing Model #2: Value-Based Pricing
5:42 - Pricing Model #3: Pricing for Profit Based on the Rule of Thirds
7:59 - How to Calculate Your Project Pricing