Unscripted - Episode 32 - The Four Stages of Sales Growth
Most salespeople think they need better closing techniques. They're wrong. This episode breaks down why your problems start way before the close - and the four stages every salesperson must master to truly excel.
This week we cover:
- The four progressive stages of sales development (philosophy, structure, tactics, delivery)
- Why most beginners obsess over objection handling when the real work happens earlier
- How sales mirrors jujitsu - recognizing the cascade of actions that led to the outcome
- The difference between systematic vs. intuitive approaches to sales calls
- Why your core beliefs about selling determine everything that follows
- How to match your natural working style with the right sales environment
- The meta-conversation about how these principles apply to content creation and podcasting
Bottom line: If you're getting objections late in calls, it's your fault. Learn to prevent them instead of handling them.