The Google Ads Terms You Need to Know

Have you ever felt like Google Ads is speaking a whole other language? Words like CTR, CPC, Smart Bidding, or even Asset Groups fly around like confetti, but what do they actually mean—and more importantly, how do they impact your campaigns? Stick around, because in this video, I’m breaking down all the essential Google Ads terms you need to know—from beginner basics to advanced Performance Max and Demand Gen metrics. 👉 Get my UPDATED Google Ads Optimisation checklist here: https://www.definedigitalacademy.com/optimise #googleadstutorial #googleads2025 #googleadstutorial Get more support from Aaron 😀 👉 Discover the RIGHT way to set up & optimise your Google Ads campaigns with my easy to follow courses (over 5,000 happy students): https://www.definedigitalacademy.com/courses 👉 Join 350+ like-minded individuals and get personalised support in my exclusive Google Ads Mastery Community: https://www.definedigitalacademy.com/google-ads-mastery-community 👉 Want Aaron to run your Google Ads campaign? Apply Now: https://www.definedigitalacademy.com/google-ads-management