The Creative Strategy Framework & Process (With Douglas Davis)

Learn the Creative Strategy Framework & Process With Douglas Davis and how to develop brand strategy for clients. ✅ FREE PRO BRAND STRATEGY BLUEPRINT: https://brandmasteracademy.com/brand-strategy-blueprint/?utm_source=youtube&utm_medium=organic&utm_term=vid-desc&utm_content=&utm_campaign=bms About This Video: In this episode of the Brand Master Podcast, I’m speaking with Brooklyn based professor Douglas Davis about the creative strategy framework & process taken from his highly popular book, creative strategy and the business of design. We speak about the importance of brand strategy for modern creatives and the role of the brand strategist in educating clients on strategy including The Creative Strategy Framework & Process Overview How To Find Your Target Audience How To Translate Benefits Ands Value To Brand Messaging How To Translate Brand Strategy To Marketing Strategy How Do We Bridge The Clients Strategy Education Gap The Adobe Creative Mentor Series with Douglas Davis 0:00 Why Brand Strategy Is Important Modern Creatives 2:30 Why Brand Strategy Is Important Modern Creatives? 7:49 How To Bridge The Gap Between Design And Strategy? 10:47 The Creative Strategy Framework & Process Overview 18:08 How To Find The Right Audience? 22:21 Brand Strategy Workshop Facilitation Technique: Honesty 33:51 How To Translate Benefits And Values To Brand Messaging? 42:19 How To Translate Brand Strategy to Marketing Strategy? 48:23 How Do We Bridge The Clients Strategy Education Gap? 54:24 The Role As Educators 58:00 The Adobe Creative Mentor Series with Douglas Davis #brandstrategy #creativestrategy #Creativestrategyframework #Creativestrategyprocess #Creativestrategist #DouglasDavis #Creativestrategystatement #Brandstrategy #Marketingstrategy #strategicbranding #brandstrategyframework #brandmasteracademy ----------------✅ FREE BRAND STRATEGY RESOURCES ✅-------------------- ✅ BECOME A BRAND STRATEGIST Our flagship training “Brand Master Secrets” - Everything you need to become an in-demand brand strategist, raise your expert profile and grow your branding revenue and business. https://brandmasteracademy.com/brand-master-secrets/?utm_source=youtube&utm_medium=organic&utm_term=vid-desc&utm_content=&utm_campaign=bms ✅ FACILITATE BRAND STRATEGY WORKSHOPS LIKE A PRO Learn the techniques, systems and delivery tools to develop brands WITH your clients, to build brands they believe in and are invested in. https://brandmasteracademy.com/brand-master-workshops/ ✅ INSIDE BRAND MASTER SECRETS https://brandmasteracademy.com/brand-master-secrets/?utm_source=youtube&utm_medium=organic&utm_term=vid-desc&utm_content=&utm_campaign=bms ✅ BRAND MASTER ACADEMY The brand strategist training ground https://brandmasteracademy.com/?utm_source=youtube&utm_medium=organic&utm_term=vid-desc&utm_content=&utm_campaign=bms --------------- ✴️ LEARN FROM OTHER STRATEGISTS IN THE COMMUNITY ✴️ -------------------- ✴️✴️ BRAND MASTER ACADEMY ON SOCIAL Instagram - https://www.instagram.com/stephenhouraghan/ Facebook - https://www.facebook.com/pg/brandmasteracademy Linkedin - https://www.linkedin.com/in/stephen-houraghan Youtube - https://www.youtube.com/channel/UCBFWrMRo37OVLM2l1pWnH7w?sub_confirmation=1 Twitter - https://twitter.com/BrandMasterAcad ✴️✴️ JOIN THE FACEBOOK COMMUNITY https://www.facebook.com/groups/brandmasteracademy/ Join in the conversation with other experienced and budding brand strategists to enhance your brand-building systems. ✴️✴️ EXCLUSIVE TIPS & TECHNIQUES https://brandmasteracademy.com/subscribe/ Get on the list for exclusive brand strategy tips and techniques ---------------- 🎧 LISTEN TO THE PODCAST 🎧 -------------------- 🎧🎧 LISTEN TO THE BRAND MASTER PODCAST https://brandmasteracademy.com/brand-master-podcast/?utm_source=youtube&utm_medium=organic&utm_term=vid-desc&utm_content=&utm_campaign=bms ----------------🙏 SUPPORT THE CHANNEL 🙏-------------------- AFFILIATE LINKS Support Brand Master Academy by purchasing through our affiliate links. We get a small commission with no extra cost to you. 🙏🙏 AMAZON | https://amzn.to/30JtFmU 🙏🙏 DESIGN CUTS | https://bit.ly/3cyGPso 🙏🙏 EPIDEMIC SOUND | https://bit.ly/3cyGPso 🙏🙏 WEBFLOW | https://webflow.grsm.io/bma 🙏🙏 CONVERTKIT | https://convertkit.com/?lmref=R3KyAw 🙏🙏 AWEBER | https://bit.ly/3rWpzDR