Putting pricing on your photography website... MISTAKE or MUST? Let's explore the pros, cons and best strategies when it comes to what to include on the pricing page of your photography website!
ALSO WATCH:
🎥 Biggest Photography Website MISTAKES (+ How to Fix Them):
https://www.youtube.com/watch?v=OHzo5INRJbM&list=PLJ6UhSuxhyqo2r1fJFHk619eKHVzUdbNx
🎥 3 Photography Pricing Strategies: How to Price Your Work:
https://www.youtube.com/watch?v=IVWPABeZVyw&t=
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CAMERAS
Nikon Z6II Mirrorless: https://amzn.to/3c0HjYt
Nikon Z6 Mirrorless https://www.amazon.com/dp/B07H3JVDJC?
LENSES
Nikon Z 35mm f/1.8 S: https://amzn.to/3C4rdrp
Nikon Z 85mm f/1.8 S: https://amzn.to/3F8CRnc
Nikon 24-70mm 2.8: https://amzn.to/2r7tfFv
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Nikon 85mm 1.4: https://amzn.to/2Fp2W1K
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YOUTUBE KIT:
Camera: Sony A7s https://amzn.to/2zgRRCg
Sound: Sennheiser lavalier https://amzn.to/2MSYZXw
Edited in Adobe Premiere Pro
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ABOUT THIS VIDEO
Should you include packages and pricing on the information page of your photography website? This is a good question! Get it wrong and people might not reach out and you lose bookings, BUT get it right it can lead to more of leads you want hitting your inbox!
But you may have noticed there's a lot of conflicting advice out there, so in this video I'll be breaking down 3 approaches & the best strategies to consider when making this important decision (as well as the pricing strategy I use as a wedding photographer and why!)
Have any questions related to photographer websites or pricing strategy? Drop them in the comments! :)
Music License Code: QA28-TRIZGYIZULC
0:00 Intro
0:23 Full Pricing: Pros
1:06 Full Pricing: Cons
2:42 No Pricing: Pros
3:20 No Pricing: Cons
5:08 Price Point: Pros
5:50 3 Price Point Strategies
6:05 Strategy #1: Average Package Price
6:47 Strategy #2: Starting Price
8:37 Strategy #3: Price Range
Music ID Code: G0ZFHD7WJFV2APCW