Unlock the secrets of qualitative research! This video provides a comprehensive overview of key methods like Phenomenology, Grounded Theory, Case Study, and Ethnography. Learn about effective sampling, data collection, analysis, and ensuring reliability & validity. Perfect for students and researchers seeking to master qualitative inquiry.
Time Span
00:00 Introduction
0:02:30 Overview of Research Methods
0:08:48 Phenomenology
0:31:35 Grounded Theory
0:48:51 Case Study
0:57:35 Ethnography)
1:11:00 Sampling Techniques (Non-probability, Data saturation, Theoretical sampling; judgementalism, purposive, Quota, Snow ball sampling)
1:20:35 Sample size for Qualitative Research Methods
1:23:15 Data collection methods (Interviews; Observation method; Focus group discussion)
1:13:14 Data Analysis Techniques (thematic analysis; content analysis, sentiment analysis)
1:39:21 Reliability and Validity in Qualitative Research