Segments in Google Analytics 4 (GA4) - Types of segments and how to configure them in GA4

Learn how to create segments in Google Analytics 4 (GA4), including the differenced between user, session and event-based segments. You will walk-through how to create segments based on geographic location and the traffic sources people have used to find your website. JUMP TO A TOPIC: 0:00 Introduction 0:34 Where you can use segments in GA4 2:00 Creating segments in GA4 3:28 User, session, and event segments 5:14 Geographic segment in GA4 8:08 Traffic acquisition segment in GA4 10:43 Using parameters with segments 13:09 Conclusion YOUR EXTRA RESOURCES: ○ Tracking events in GA4 – https://youtu.be/N5mGXJLrtrs ○ Conversion tracking for GA4 – https://youtu.be/8AIQD0Uhxn8 ○ Getting started with GA4 – https://youtu.be/iJyGEuiIjOk ○ GA4 Complete Course (paid) – https://www.lovesdata.com/courses/google-analytics-4 ○ GA4 Mini-Course (paid) – https://www.lovesdata.com/courses/google-analytics-4-mini-course My email updates: https://www.lovesdata.com/email-newsletter My courses: https://www.lovesdata.com/courses My book: https://amzn.to/2FTQ8SX SAY HELLO! ○ My blog – https://www.lovesdata.com/blog-welcome ○ Contact me – https://www.lovesdata.com/contact-us TOOLS I USE AND RECOMMEND: ○ Email platform – https://lovesdata.co/zrLd7 ○ Course platform – https://lovesdata.co/2Zzfq ○ Data connector – https://lovesdata.co/oOWkI Subscribe for more videos: http://www.youtube.com/subscription_center?add_user=lovesdata