Non Negotiable! Dealers deploy LAST DITCH effort to stay afloat
Dealerships are getting desperate right now... because they HAVE to. With vehicle inventory levels rising at unprecedented rates, they're finding themselves in a sticky situation. A situation that's getting worse and worse with each passing month. New cars, trucks and SUVs are collecting dust across the country right now... Something has got to give, and soon.
As a last ditch effort, we're starting to see dealers deploy a bold tactic... Saying Non-Negotiable! I don't think it'll work out as planned, perhaps they're just doing it until they get a possible gov bailout? Who knows.
Points discussed in this video:
- When’s the best time to buy and steps to follow when buying a vehicle in 2025 to maximize the deal.
- Dealers are deploying a last hooray effort firm pricing to hold the market
- Hopeful tax returns will force an uptick in sales…
- Dealers can’t even hide their inventory anymore
- In fact… they now have Overstocked lots. Forced to turn away allocations and deliveries..
- There are 400K MORE new vehicles available at the start of 2025 compared to the start of 2024… and 1.4M more than start of 2023.
- 120% growth rate over the last 2.5 years.
- You are in the driver seat when you buy your vehicle. Do not let a dealer trick you into thinking you need to jump on their deal. There WILL be another option available just up the road.
- MSRPs have risen 42% since 2019
- $64,261 new trucks in January 2025
- $48,405 all new vehicles
- $760 monthly. $525 used. 50% of truck loans are over $1000 per month.
- Interest rates average 7% New 11% Used
- Insurance rates have over doubled over the last 2.5 years…
- National average negative equity is $7200… thanks to so many people overpaying for their vehicles the last 5 years.
- Ironically enough that matches the national average credit card debt… $7200
When is the best time to buy? May-Aug 2025.
Steps to follow when buying your next new vehicle:
- Do a nationwide search, find the best advertised deal on the vehicle you want.
- Call that dealership and see if they’d go lower to make a deal happen, get their best deal in writing.
- Take that written offer and present it to a dealer who has the same vehicle closer to you. See if they’ll BEAT it.
- Do this 3-4 more times and Keep getting closer and closer to where you live.
- If they ask if you’d like to finance, tell them you’re undecided but are more focused on getting the best deal before committing one way or the other.
- Cash is no longer king. Financing makes the dealer more… use it as a final bargaining chip.
- Don’t waste your time going to the dealership. Even if you have a Trade.
- If you have a trade, take a dozen photos of it inside and out… to include the odometer. Have that hippocket with the VIN. Send all that to the dealer and ask them what the best they’d offer while providing a detailed and honest description of your trade in.
- Many dealers won’t entertain giving trade offers sight unseen. BUT many dealers will, especially now days. They want to make deals happen… they need to.
- Finance office, with the exception of very few vehicles I’d decline the extended warranty and added protection packages. Those are cash grabs that be easily purchased after the fact -often times for much less.
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