Mastering the Art of Licensing: One Inventor's Winning Formula

How to master the art of licensing and develop a winning formula? Tim Brennan, inventor of the groundbreaking Vivo Barefoot shoes and multiple successful kitchen gadgets, shares his licensing journey and key lessons for inventors. Learn how he turned injuries into innovation, overcame countless rejections, and licensed multiple products using inventRight strategies. Whether you're just starting out or already pitching your ideas, this talk is packed with real-world advice on product development, licensing, and the persistence needed to succeed. Want to turn your product idea into a reality? Learn more about inventRight's Gateway Program — your first step toward licensing success. Get expert guidance, resources, and the support you need to move forward with confidence. Start here: https://inventright.com/gateway/ Call: +1 (650) 793-1477 Email: [email protected] 00:00 Intro by Andrew Krauss 01:56 Meet Tim Brennan 06:34 The problem that led to Vivo Barefoot 14:37 How he licensed his first product 21:34 Licensing after success: the Joseph Joseph mandoline 30:58 Tips on trade shows, pitching, and design 43:14 Designing for real human problems 55:00 Q&A with Tim #ProductLicensing #Inventing #inventRight #Innovation # #entrepreneurshipbusinessowner Have an invention idea? Turn it into a product and get it into stores and selling online — we show you how on inventRightTV. Whether you're trying to pitch an idea, make a prototype, get a patent, build a business, or land a licensing deal, you're in the right place. What you need to know to sell an idea and get paid. (Featuring real-life stories from entrepreneurs like you.) Learn what to do when you have an invention idea, including how to: — Pitch your invention ideas to companies who will license them — Protect your idea with a provisional patent application (PPA) — Create a simple prototype (even if you're not an engineer) — License your product and earn royalties (also known as passive income) — Avoid costly mistakes, scams, copycats, and getting ripped off along the way We've helped thousands of inventors license their invention ideas, see their products on the market here: https://inventright.com/members-success/ Hosted by inventRight founders Stephen Key and Andrew Krauss. Most inventors and most products fail. Beat the odds and become a successful inventor! Subscribe to go from idea to product. We are experts in licensing products. Set up a free consultation with inventRight: https://inventright.com/contact/ Hire inventRight to contact companies for you: https://inventright.com/gateway/ Hire inventRight to guide you to a licensing deal: https://inventright.com/coaching/ Get a prototype: https://inventright.com/prototype/ Get strong, affordable protection for your idea: https://inventright.com/patents/ Call +1 (650) 793-1477 Email [email protected] New to product licensing? Read Stephen Key’s book “One Simple Idea”: https://amzn.to/4fwVVOT Free Inventor Resources: https://bit.ly/3AaGko2 *About Stephen Key* Award-winning inventor with 20+ patents and products sold worldwide. Co-founder of inventRight, bestselling author, and speaker on licensing and IP strategies. *About Andrew Krauss* Licensing expert with 25+ years of experience. Co-founder of inventRight and former president of one of the nation’s top inventor associations. Speaker at USPTO events and innovation advocate. *About inventRightTV* The #1 YouTube channel for inventors with 80K+ subscribers and nearly 1M monthly impressions. For sponsorships, email: [email protected] Disclaimer: inventRight is not a law firm. For legal, patent, or trademark advice, consult a professional.