Male vs Female Gaze: How Media Profits From Your Gender

DISCLAIMER: The information in this video are generalities and should not be taken as a fixed rule. Although many of the studies show certain results, there is no way to test and observe ancient humans. So, the conclusions in a number of papers are theories as to why humans may behave the way they do from an evolutionary perspective. This is done by observing other animals and modern day humans. As a result, evolutionary psychology is often reductionist and can fail to take into account social factors. My point is don’t go using evolutionary psychology as an excuse to cheat or something LOL. Additionally, although "Male Gaze"/"Female Gaze" are terms coined by Laura Mulvey, we will be discussing both terms from the perspective of the Tik Tok trend. The beauty and personal care industry for men and women is a multibillion dollar business. While some of that is spent for reasons of self satisfaction, a large amount is spent to attract a mate. There’s just one problem. Unless you date the same sex, sometimes what you think is attractive about yourself isn’t what the opposite sex is attracted to. This phenomena is commonly known as the male vs female gaze. The male gaze describes what men typically view as attractive in men and women. The female gaze describes what women typically view as attractive in men and women. This has sparked discussion all over the internet about what causes these differences in opinion. Today we will be examining the possible cause of this difference by analyzing the male and female gaze from an evolutionary perspective. FIND ME HERE YouTube: https://www.youtube.com/user/DesigningDonna Twitter: https://twitter.com/PsychedIRL Instagram: https://www.instagram.com/psychirl/ CAMERA GEAR (Affiliate) BMPCC 6K: https://amzn.to/3xa73tO Canon 90D: https://amzn.to/38VKEEV LENSES Sigma 18-35mm F1.8: https://amzn.to/2vbLv5K Canon 18-135 F3.5-5.6: https://amzn.to/2SZiaot Canon 10-18 F4.5-5.6: https://amzn.to/2SUcv2U AUDIO Sennheiser MKH 416: https://amzn.to/3nBtiXH Sennheiser MKE2 Lavalier Pro Set: https://amzn.to/2Pl5hmo Shure VP83 LensHopper Mic: https://amzn.to/2HP0i9p MAIN SOURCES https://www.livescience.com/32437-why-are-250-million-sperm-cells-released-during-sex.html https://www.researchgate.net/publication/11321318_The_Necessities_and_Luxuries_of_Mate_Preferences_Testing_the_Tradeoffs https://journals.sagepub.com/doi/10.1111/j.1471-6402.1992.tb00240.x https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4050298/ https://link.springer.com/article/10.1007/s40806-018-0156-6 https://www.apa.org/monitor/dec06/testosterone https://psycnet.apa.org/record/2004-20341-001 https://www.researchgate.net/publication/227610088_Distress_about_mating_rivals https://www.j-14.com/posts/the-original-magcon-stars-where-are-the-social-media-stars-now/ https://www.psychologytoday.com/us/blog/finding-true-love/201908/successful-women-dating-myths-and-realities https://www.cdc.gov/nchs/nsfg/key_statistics/n_2015-2017.htm https://psycnet.apa.org/record/2006-12810-005 https://pubmed.ncbi.nlm.nih.gov/18712469/ https://pubmed.ncbi.nlm.nih.gov/8863065/ https://www.researchgate.net/publication/11444201_Homosexuality_as_a_specific_risk_factor_for_eating_disorders_in_men https://www.sciencedirect.com/science/article/abs/pii/S1740144513000715 https://www.researchgate.net/publication/258032254_facial_attractiveness http://faceresearch.org/students/averageness https://sci-hubtw.hkvisa.net/10.1177/0146167207303022 https://www.researchgate.net/publication/269766828_Upset_Over_Sexual_versus_Emotional_Infidelity_Among_Gay_Lesbian_Bisexual_and_Heterosexual_Adults https://peplau.psych.ucla.edu/wp-content/uploads/sites/141/2017/07/Peplau-Fingerhut-Beals-04.pdf 0:00 Intro 3:15 Defining The Male vs. Female Gaze 4:24 Promiscuity from an Evolutionary Perspective 11:52 Negative Stereotypes in Males and Females 15:12 "The Ideal Female" in Media for Men 20:54 "The Ideal Male" in Media for Women 31:38 Additional Behavior supporting the Evolutionary Perspective 34:16 How the "Ideal Man" is written For Men 42:21 How the "Ideal Woman" is written For Women 46:05 Conclusion