Inside Alex Cooper's $125 Million Deal To Grow Her Multimedia Empire | Forbes Cover Interview

Podcast superstar Alex Cooper built a media empire in the streaming economy. In August, she inked a $125 million deal with legacy radio service SiriusXM to bring a new generation of fans to the aging satellite network. Now she has to deliver. 0:00 Introducing Alex Cooper 2:07 Evolution Of Call Her Daddy 8:36 Inside The Interview With VP Harris 12:19 Embodying The Call Her Daddy Persona 14:44 Negotiating The SiriusXM Deal 18:11 Advice For Negotiating Business Opportunities 20:04 How The 2024 Olympics Hosting Gig Became A Reality 21:52 The Vision For The Alex Cooper Brand In The Future 24:32 Advice To Aspiring Podcasters/Content Creators 25:38 Thoughts On Aging 27:08 Predictions For The Media Industry 28:26 Sweatpants Or Blazer? Read the full story on Forbes: https://www.forbes.com/sites/alexyork/2024/11/22/talk-aint-cheap-inside-alex-coopers-125-million-deal-to-grow-her-multi-media-empire/ Subscribe to FORBES: https://www.youtube.com/user/Forbes?sub_confirmation=1 Fuel your success with Forbes. Gain unlimited access to premium journalism, including breaking news, groundbreaking in-depth reported stories, daily digests and more. Plus, members get a front-row seat at members-only events with leading thinkers and doers, access to premium video that can help you get ahead, an ad-light experience, early access to select products including NFT drops and more: https://account.forbes.com/membership/?utm_source=youtube&utm_medium=display&utm_campaign=growth_non-sub_paid_subscribe_ytdescript Stay Connected Forbes newsletters: https://newsletters.editorial.forbes.com Forbes on Facebook: http://fb.com/forbes Forbes Video on Twitter: http://www.twitter.com/forbes Forbes Video on Instagram: http://instagram.com/forbes More From Forbes: http://forbes.com Forbes covers the intersection of entrepreneurship, wealth, technology, business and lifestyle with a focus on people and success.