How to Think About Book Marketing
The #1 question we get, both from current and prospective authors, is this: “How should I approach book marketing once it's published?” In this lesson, we'll cover the basics of how we teach our authors at http://scribemedia.com to market their business books.
When you’re marketing a business book, the most important thing you can do is frame your thinking around three core tenets:
1. Your book is a marketing tool—not the thing you market
2. Book marketing is a long term process—not a single event
3. No one cares about your book—they only care what your book gets them
Click the link below to access the case studies:
https://scribemedia.com/business-book-marketing