How to Tell Your Brand's Story (so that customers actually care)

Brand Building 101: Narrative Development – In this video I walk through the third step in building a Brand Identity: Narrative Development, telling your brand's story. I've used this framework for 10 years when working with clients and building my own brands Narrative Development template: https://docs.google.com/document/d/1IGgcbmTqmL0tpLvZatAKsENePUIugeptGTzfpo0f818/edit?tab=t.0 Watch past episodes: EP 1: https://youtu.be/eZy70lEcC9I EP 2: https://youtu.be/sol5gxxMPrk