How to Structure your Company in a Product-led Organization

One of the hardest (and most critical) parts of transitioning from sales-led to product-led is achieving cross-departmental collaboration. In the same way, a product is a primary way to expand and retain users it should also be leveraged in each department to achieve product-led success. Klipfolio CEO Allan Wille explains that beyond user acquisition, the product-led strategy should also be used in every department within your company to leverage the values behind the product. ▼▼▼ Key Takeaways ▼▼▼ - How expectations of the consumer are shifting for products - The importance of investing in quality cross-functional data - How to hire people that will help you succeed - Finding success with user engagement - Achieving Cross-Collaboration ▼▼▼ Additional Resources ▼▼▼ Looking for more ways to market your SaaS business? Checkout our post on the 199 SaaS tools for growth! https://productled.com/blog/product-l... Want to learn more about value metrics? Check out this post to find yours! https://productled.com/blog/value-metrics ▼▼▼ Get the Best-Selling Books on Product-Led Growth ▼▼▼ Product-Led Growth: How to Build a Product That Sells Itself https://productled.com/book/?utm_sour... Product-Led Onboarding: How to Turn Users Into Lifelong Customers https://productled.com/book/onboardin... ▼▼▼ Stay Connected ▼▼▼ Don't forget to subscribe to our channel and follow us on LinkedIn, Facebook, Instagram, and Twitter for many more Product-Led growth tips! LinkedIn: https://www.linkedin.com/company/productled Facebook: https://www.facebook.com/productledinc/ Twitter: https://twitter.com/productled