How to scale your ecommerce business with a data warehouse

Making sense of your ecommerce business’ cross-channel advertising, web analytics, and transactional data can be difficult. That’s why Supermetrics and the award-winning London-based PPC agency Katté & Co. are organizing a webinar to discuss how you can scale your ecommerce business faster with a cloud data warehouse. And you’re invited! Learn how to measure the ROAS and profitability of your ad campaigns, get a better handle on attribution, and create a better customer experience with the help of data. Navigate this video: - Intro 00:00-03:36 - What's a data warehouse 03:38-05:26 - How marketers can benefit from a data warehouse 05:29-07:15 - Supermetrics in a nutshell 07:17-09:45 - Benefits of a data warehouse 09:46-12:20 - Data process: old vs. new 12:22-16:21 - Examples for e-commerce: 16:28-23:28 - Q&A and closing: 23:30-29:07