How To Get Started With Digital PR

Find out the different ways that you can use Digital PR to promote your company to build links and reach more customers ——— Get a Free Marketing Review ➡️ https://exposureninja.com/ryt/review/ In this video, I will be showing you the process you can use to get digital PR for your business - big or small, boring or glamorous. Digital PR can be used by all types of business, from small local businesses (dentists, plumbers, etc) to large multinational chains. It's used to promote a company's brand so that more people are aware of the products or services they offer, normally by promoting a recent story about the brand or something special or unique about them. Digital PR is incredibly useful within digital marketing as it not only helps to increase brand awareness, it also contributes to other important areas like Search Engine Optimisation (SEO). By getting links, features and mention from large, high-profile publications this increases Google’s perception of your website and can boost your website’s ranking in its search engine results page. There are different types of digital PR work that you can use. I look at each of the following in turn, including examples, so that you can apply them to your own business: 1. Newsjacking 2. Data Outreach 3. Journo Requests I then explore the process involved to help you generate creative ideas and craft your angle to build an engaging and interesting piece of press content. The key to which is to step out of focussing on the product or service you provide directly. You need to think outside of the box. Once you have your chosen topic, I advise on the best way to target relevant publications to ensure that your digital PR work reaches your target audience. Don’t miss out on discovering the ways you can use Digital PR to increase links to your website and coverage to your business. Watch the video now! ⏲ Timestamps 00:00 — Introduction 01:20 — Which Businesses Can Use Digital PR? 03:17 — What is Digital PR? 07:27 — Newsjacking 09:51 — Data Outreach 11:47 — Journo Requests 13:28 — Idea Generation Process 20:27 — Actionable Tips 🔎 Related Resources YouGov Poll https://yougov.co.uk/topics/overview Response Source https://www.responsesource.com/ Gorkana https://www.gorkana.com/ 📺 Related Videos How To Build Links When You Have No Money https://www.youtube.com/watch?v=ULusyFACdnw&t=3s Best SEO Tools 2021 — 🥊 Tested and Compared https://www.youtube.com/watch?v=iT8kM9eErgE&t=5s How To Create a WINNING Digital Marketing Strategy in 5 Steps https://www.youtube.com/watch?v=CABi5_1taEY&t=460s 🎥 Enjoyed This Video? You'll Love These Too 🔟 How to Increase Organic Traffic to Your Website in 10 Steps https://youtu.be/YMGTPaEJXlE 🛒 How to Easily Increase Online Sales https://youtu.be/5LrGZiIzqq8 🩹 10 Simple Fixes Anyone Can Do To Improve Website Ranking https://youtu.be/_5cYrcOpleQ 🥇 How To Outrank High Authority Competitor Websites https://youtu.be/aZ4TOkLs-m0 🏃♀️ 5 Fast Ways to Increase Organic Traffic https://youtu.be/aiL-4jAFf9I 📈 5 Ways To Increase Your Website's Leads and Sales https://youtu.be/EOeA5TsQ5JA 🚫 Why Your Website Is Getting No Sales https://youtu.be/7gNoHU526iU 5️⃣ How To Create a Digital Marketing Strategy in 5 Steps https://youtu.be/04eQCRypXeE 📝 5 Ways To Write Blogs for Boring Businesses https://youtu.be/ULusyFACdnw How To Increase Your Ranking https://www.youtube.com/watch?v=9pCbNCtQS38&list=PL6KnGdn57AO8KP5fiwnzFCdYn-TVvs-LK How To Increase Your Traffic https://www.youtube.com/watch?v=rzxnwSR3i8A&list=PL6KnGdn57AO-GfI7YHWjk-QF8EagO3NdK How To Increase Your Leads and Sales https://www.youtube.com/watch?v=HUUl5adK89Q&list=PL6KnGdn57AO8vYwRxF3hN6OuJ50IB9y8u 🔍 Get a Free Marketing Review Are you struggling to get traffic to your website? Are you struggling to convert your traffic into leads and sales? We're here to help. Get a FREE review of your website and marketing from our agency, the authors of the bestselling book, "How To Get To The Top of Google" https://exposureninja.com/ryt/review/ 🆓 Try SEMrush for Free (Exclusive to Fans of Exposure Ninja) Visit the link below to try SEMrush — our favourite SEO tool — for free https://thankyouninjas.com/ 🎤 Listen To Our Podcast Spotify: https://bit.ly/ENpodcastSpotify iTunes: https://bit.ly/ENPodcastItunes Stitcher: https://bit.ly/ENpodcastStitcher 👂 Never Miss Our Tips and Tricks Twitter: https://twitter.com/exposureninja Facebook: https://www.facebook.com/ExposureNinja/ Instagram: https://www.instagram.com/exposureninja/ 📧 Get in Touch Have a question for our team? Have a subject you'd like covered? Email us at [email protected] 👋 Who Are Exposure Ninja? Exposure Ninja is a full-service digital marketing agency offering search engine optimisation (SEO), content marketing, PPC (Google Ads and Facebook Ads), influencer outreach, and website design and development. https://www.youtube.com/watch?v=GozYv-TIRlc #ExposureNinja #DigitalPR #SEO #BuildLinks #PressOutreach