How to 'Do' Growth Product Management with Janna Bastow

We won’t be the first people to tell you that ‘growth’ roles are the fastest growing product and product-adjacent positions right now. As Lenny Rachitsky said in his newsletter on the subject there’s an “increasing focus on product-led growth” fuelling this new demand for ‘growth’ professionals outside of Sales & Marketing. But what does it mean to be a growth-focused product person? How do you drive growth and prove that you’re doing so? What does it mean to ‘do’ Growth Product Management?  Whether you’re aspiring to land a growth-centric role or eager to showcase your growth impact in your current position, join Janna Bastow and find out exactly how Product Management can and does drive growth for a business. Learn how to power growth as a product professional and take your product and your career to the next level. In this session, we’ll also explore: How to build a product-led growth strategy How to establish the right Product Management process for executing growth outcomes How to set growth-focused goals and measure results How to prove your credentials as a growth driver And much more…