Want to create clean, professional, and balanced logos? In this tutorial, I’ll show you exactly how to use grid systems to build a logotype from scratch in Adobe Illustrator.
We’ll go step-by-step through the entire logo creation process — from grid to final vector — using a simple, efficient grid-based method. You’ll learn how to work with square grids, circular guides, and custom shapes, and discover when it’s okay to break the rules for more dynamic results.
This video is perfect for beginners looking to sharpen their skills, as well as experienced designers who want to create smarter, more precise logos with a strong foundation.
Throughout the video, I’ll explain why grids are essential in logo design, how to use Illustrator’s tools to build and align your logo properly, and the difference between rigid and flexible grid systems. You’ll also get pro tips for creating cleaner, more impactful designs and learn which common mistakes to avoid when working with grids.
By the end, you’ll not only understand the how — but also the why behind grid-based logo design. I’ll also share insights from real projects and give you a design challenge so you can apply everything right away.
If you're serious about brand identity, this is your next step.
Let me know in the comments — do you prefer structured design or more freeform creativity? I’d love to hear your approach to logo creation.
🔸My equipment:
links below are affiliate links from Amazon.com. This means I may earn a small commission if you make a purchase through them, at no extra cost to you. Thanks for your support!
Mouse (MxMaster 3S): https://amzn.to/4jwvI4R
Headphones (AirPods Pro): https://amzn.to/40Qr8ae
Monitor (Asus Pro Art 27" 4K): https://amzn.to/3CB7zJK
Keyboard (MxKeys): https://amzn.to/4hzkGtN
Microphone (Shure SM7dB): https://amzn.to/4jCdMpK
Mic Arm (Elgato Wave Mic Arm): https://amzn.to/4ggdOk3
Mac (M3 Max 36Gb 1Tb SSD): https://amzn.to/4ggdOk3
Camera (GH5): https://amzn.to/3Coh1jL
----------------------------------------------------------------
🔸 Follow to see more unique content
• Instagram - https://www.instagram.com/rostyslav.litvitskyi
----------------------------------------------------------------
► Partnership email:
[email protected]
Timestamps:
00:00 - Intro
00:49 - Document setup
03:49 - Logo Grid
10:17 - Creating a logo from Grid
12:56 - Extracting logo from Grid
13:20 - Changing color of a logo
14:40 - Export preparation & Typography
19:55 - Export
#artflow #illustrator #logo