Today I answer frequently asked questions related to UGC (user generated content) and marketing. See the time markers below if you have a specific topic or question in mind. Feel free to comment any follow up questions you might have and I can answer them in the comments or in a future video!
Time markers for video.
00:00 - Introduction / about me
01:50 - What is UGC?!
02:20 - What is ROAS (return on ad spend)?!
03:30 - How to work less and make more
04:06 - The difference between UGC for ads and social media posts
05:14 - Direct response formula explained
06:10 - Visual examples of UGC ads and social media posts
07:15 - HOW do you start doing UGC as a newbie?
07:57 - What type of UGC do YOU want to create?
08:14 - Best practices to keep in mind
09:10 - Becoming a UGC creator = becoming a business owner
10:37 - UGC resources to consider
11:25 - Practice really makes perfect
12:00 - What you should include in your portfolio
15:30 - Cold outreach (what to include)
17:23 - Outro
► UGC STARTER BUNDLE: 50 highly converting UGC hooks, case studies outline, cold outreach example, script writing 101, invoice template & MORE: https://bit.ly/UGC-Starter-Bundle
► JOIN MY NEWSLETTER: Take your UGC + direct response marketing knowledge to the next level with 2-3 articles while gaining instant access to ALL archived articles: https://bit.ly/UGC-Newsletter
► ADDITIONAL UGC RESOURCES: https://stan.store/UGCsocial
REMINDER: Save your receipts for tax season, as these purchases are considered a business expense!
►► ABOUT ME: Hey! I'm Kelly, the founder of UGC Social. I make Youtube videos to help UGC Creators scale their business while working less and making more - just as I have! I share what I've learned as a self-taught professional marketer & UGC creator of nearly 10 years.
I doubled my UGC business YOY, going from $55k part-time in 2021 to making over $100,000, working only 10-15 hours a week in 2022. I even took off the entire month of January and half of December - yet still hit the 6-figure marker. Throughout my career, I've been a direct response video editor, creative strategist, and Creative Director for top DTC brands and agencies, where I have worked with well over 500 brands.
I started on TikTok in June 2022 and quickly became one of the most trusted UGC coaching sources - with a growing community of 33,000 and counting. Be sure to subscribe and follow to stay up to date on relevant best practices and nuances on both the brand and creator sides!
► TIKTOK: https://bit.ly/UGC-Social