It’s some of the most popular advice out there: niche down.
You know the drill:
“Niche down if you want to stand out.”
“Niche down to grow your audience faster.”
“Choose a niche to dominate. Better to be a big fish in a little pond!”
But is it possible to take this advice too far? Is it possible to choose a topic that so specific there aren’t enough people who will even be interested in what you have to offer?
Yes. It’s definitely possible.
And well-meaning people make this mistake far too often!
In this week’s video, I explain the right way to niche + what to avoid to make sure you still reach a wide enough audience to be successful, as well as how to evolve your niche over time to maximize your audience growth.
If you’re trying to grow your audience and you aren’t already 100% confident your niche is specific enough -- but not too narrow -- then this video will help you out.
🔹 Watch my free YouTube workshop to learn how to get VIEWS on YouTube even with ZERO subscribers:
https://www.gillianperkins.com/youtube-growth-workshop/
// WHAT TO WATCH NEXT
WHAT I DID TO IMPROVE MY VIDEOS: How to Level Up on YouTube & Look Like a Pro
https://www.youtube.com/watch?v=On4I1SEADqA&t
My YouTube Filming and Equipment Setup (Cameras, lighting, audio, and more!)
https://www.youtube.com/watch?v=gBd9WOInP80&t
How to Get NOTICED on YouTube (Grow Your Channel from 0 to 100,000)
https://www.youtube.com/watch?v=s6kcMwdNFTM&t
10 Youtube SEO Tips To Rank Your Video #1 On Youtube
https://www.youtube.com/watch?v=WS_9Xoe1gaw&t
How to TAG YouTube Videos to RANK HIGHER
https://www.youtube.com/watch?v=QA-CcHhsxtI
// LINKS
Learn more about Gillian and find resources to build your online business:
https://www.gillianperkins.com
Join our private Facebook group! https://gillianperkins.com/community
Follow Gillian on Instagram to get a BTS look at what it's like to be a digital entrepreneur: https://www.instagram.com/gillianzperkins/
// FILMING EQUIPMENT
My main camera: https://amzn.to/39myvZB
Great (more affordable) alternative: https://amzn.to/2SARJUp
Microphone: https://amzn.to/39qpqiA
Tripod: https://amzn.to/2w7sIJ6
Ring light: https://amzn.to/39h9oaC
Other lights: https://amzn.to/2OKhzEv
// MAIL
Gillian Perkins International
Salem, OR 97309
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