How I'd Start A Photography Business From Scratch in 2022

Here's how I'd start & market a brand new photography business today if I were starting from zero in 2022. Starting or rebranding your photography business? This is for you. Starting a photography business isn't easy, but it can be a LOT of fun if you do it the right way. Or if you don't know what you're doing, can take years to get up and running while you stay stuck on struggle street, not knowing why you're not getting any photoshoots or bookings. Over the years I've had the chance to start and do the marketing for new photography businesses several times in several different countries, as well as hear from other friends & photographers in the industry who are trying different tactics with their marketing and business growth. This video marketing tutorial is a roadmap for any new photographers or photographers who are stuck in their marketing and don't know how to get clients when you're just starting out. 0:00 - Intro 0:52 - Why Listen To Me 1:43 - Your Unique Niche & Perfect Avatar 5:05 - Portfolio & Testimonials Are Everything 9:48 - WHO not HOW 14:44 - Find the GAP 19:13 - Less not more 22:22 - Go ALL IN on ONE strategy 23:15 - Your #1 Action Item GRAB 50% OFF OUR SEO FOR PHOTOGRAPHERS COURSE: https://shop.signatureedits.com/rankongoogle?coupon=ALLIN *MARKETING MEMBERSHIP* https://shop.signatureedits.com/marketing-branding-membership?coupon=LETSGO **100% FREE LR PRESETS: https://shop.signatureedits.com/free-preset-sample-pack/ *FREE MARKETING TEMPLATES* https://shop.signatureedits.com/free-branding-bundle 🔥📸 **COMPLETE GEAR LIST** 📸🔥 Here Is My Complete List Of ALL The Gear & Software I'm Using 💪💪 If you click these links I might earn a little commission to fuel my coffee habit—no extra cost to you, just my appreciation! 📷 PHOTO GEAR * Camera: Sony A7IV 📸https://amzn.to/4hCGC8m * Main lens: Tamron 35-150 f2-2.8 🔥https://amzn.to/3AA0S9Y * Wide Prime: Sony 28mm f2.0 📏https://amzn.to/3YI9pPY * Portrait Prime: Sony G 50mm f1.8 💫https://amzn.to/4hFTI4M * Ultra Wide: Sony G 16-35mm 2.8 🌅https://amzn.to/3YDUI0n * My must-have filter: Neewer magnetic CPL ☀️https://amzn.to/3YC8MaR * Must-have filter #2: Neewer 1/8 strength BlackMist filters 🎨https://amzn.to/40C7e36 * Travel Tripod: Leofoto MT-03 https://amzn.to/3YWm3fF * Camera Bag: Shimoda Explore 25L V2.0 🎒https://amzn.to/4fAaPDa * External Flash: Yongnuo YN560 III Wireless Flash Speedlite ⚡https://amzn.to/3Cc6NSX * Constant Light: Aputure Amaran AL-ME 💡https://amzn.to/3YWOpqa 💻 **PHOTO BUSINESS SOFTWARE** * Photography Website / Webhost: Pixieset 🌐https://pixieset.com/ref/gml9ltob8N * Client Galleries: Pixieset 🖼️https://pixieset.com/ref/gml9ltob8N * Albums & Prints: Pixieset 📚https://pixieset.com/ref/gml9ltob8N * Client Calls: Zoom Pro 🗣️https://zoom.us/ 💻 **COMPUTER/EDITING** * 16-inch MacBook M1 Pro + 16GB RAM 🍏https://amzn.to/40ENigg * 27-inch Apple Display 🖥️https://amzn.to/4fxT4UQ * Culling Images: Photo Mechanic 📸https://home.camerabits.com/ * Editing (Initial Edits): Imagen AI ✨https://imagen-ai.com/?ref_id=616913675 * Editing (Final tweaks + polish): Adobe Lightroom Classic 🎛️https://adobe.prf.hn/click/camref:1011lEDhV * Blog Writing: ChatGPT 📝https://openai.com/index/chatgpt-plus/ * Getting Published: TwoBrightLights 🌟https://www.twobrightlights.com/ 🎨 **PRESETS** * ImagenAI with custom profile trained on 10k+ of my edits 📥https://account.imagen-ai.com/bundle/signature-edits-profile 🔒 **BACKUPS** * Pixieset for final client images 💾https://pixieset.com/ref/gml9ltob8N * Samsung 2TB SSD for RAWs current year 🗃️https://amzn.to/48I5JCx * Cheapo 4TB External HDD for backup of all SELECTS at the end of the year 🛡️https://amzn.to/48I5APv 📹 **YOUTUBE GEAR** * Panasonic S5 🎥https://amzn.to/3Z0dP5h * Sigma Art 35mm f1.8 📏https://amzn.to/3YCdh57 * Elgato Prompter 🖥️https://amzn.to/4ffFdTr * Elgato Foot Pedal 👣https://amzn.to/3UGlwvQ * Leofoto MT-03 Tabletop Tripod 🗂️https://amzn.to/3YD8QXY * Elgato Camlink 4k 🎞️https://amzn.to/4ffzQ6Y * DJI Osmo Pocket 3 for YT Shorts + Travel ✈️https://amzn.to/3YI20Ag **🎤 AUDIO** * Deity D4 plugged directly into Camera 🎙️https://amzn.to/3AFB5gs * 1/8 inch extension to plug mic into camera 🔌https://amzn.to/3YXAwrK * Cheap micstand overhead as a boom arm for Deity D4 📏https://amzn.to/3O5IMj3 * Shure MV7 for travel/loud environments, plugged directly into computer 🚀https://amzn.to/3NZzBkd 💡** LIGHTING** * Falconeyes RX18TDX (Keylight) 💡https://amzn.to/4fesIaT * Ring light above camera (Catchlight) 💍https://amzn.to/4hFomLt * Neewer CB100C (Background Light) 🕯️https://amzn.to/3UH6QfW * Wiz Smart LED RGB Bulbs (Lamp, atmosphere lights) 🌈https://amzn.to/3UJsReh These same tips apply to any kind of photography marketing -Wedding Photography Marketing -Family Photography Marketing -Corporate & Commercial Photography Clients -Outdoor & Travel Photography Bookings You name it. #photographybusiness #photographymarketing #photographyclients