How Aimé Leon Dore became the brand everyone wants to wear.
Instagram → @timdessaint
This brand has gone from a small independent label to one of the most sought-after names in the industry in less than a decade. But how did they do it? How did a small label from Queens, New York, grow into a cultural powerhouse that people are lining up for all over the world? In this video we’re diving into the story of how Aimé Leon Dore became the brand everyone wants to wear.
Timestamps:
0:00 - Intro
0:28 - The Origin
2:46 - The ALD Aesthetic & Why It Resonates
5:38 - Building Hype Through Limited Releases & Collaborations
9:43 - Brand Building Through Physical Retail
12:56 - Aimé Leon Dore’s Influence
15:08 - Outro
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Music downloaded from Musicbed: https://fm.pxf.io/timdessaint
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Shot with:
- Canon EOS R6: https://amzn.to/3AGD4OA
- Canon RF 24-70mm F2.8 L IS USM Lens: https://amzn.to/3U2r6FJ
- Canon C70: https://amzn.to/3zoy0xh
- Canon RF 28-70mm F2.0 Lens: https://amzn.to/3mypwRv
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FTC: This video is not sponsored. Some of the links above are affiliate links, meaning that I will earn a small percentage of sales when you click through and make a purchase, at no additional cost to you.