How A NJ Mom Turned A Failed Beach Bag Into A $100 Million A Year Business

How A NJ Mom Turned A Failed Beach Bag Into A $100 Million A Year Business

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How A NJ Mom Turned A Failed Beach Bag Into A $100 Million A Year Business
New Jersey mom Kim Vaccarella started a side hustle after deciding to create a suitable and easy-to-clean beach bag. However, after a botched shipment of over 1,000 bags for $30,000, Kim had given up on her business -- but then was given a lifeline three years later in the form of a $120,000 investment. Today, Bogg Bag is projected to bring in $100 million in revenue for 2024. Produced, Shot and Edited by: Raffi Paul Senior Managing Producer: Eric M. Clark Senior Production Manager: Kathryn Mavrikakis Reporter: Nicolas Vega Animator: Uma Sharma Additional Footage: Bogg, Getty Images Subscribe to CNBC Make It.: http://cnb.cx/2kxl2rf About CNBC Make It.: CNBC Make It. is a new section of CNBC dedicated to making you smarter about managing your business, career, and money. Want to earn more money at work? Take CNBC’s new online course How to Negotiate a Higher Salary. Expert instructors will teach you the skills you need to get a bigger paycheck, including how to prepare and build your confidence, what to do and say, and how to craft a counteroffer: https://cnb.cx/3AVpjia Connect with CNBC Make It. Online Get the latest updates: https://www.cnbc.com/make-it Find CNBC Make It. on Facebook: https://cnb.cx/LikeCNBCMakeIt Find CNBC Make It. on Twitter: https://cnb.cx/FollowCNBCMakeIt Find CNBC Make It. on Instagram: https://bit.ly/InstagramCNBCMakeIt #CNBC #CNBCMakeIt #FounderEffect How A NJ Mom Turned A Failed Beach Bag Into A $100 Million A Year Business