Google Analytics 4 server-side tagging tutorial

Step-by-step tutorial on how to set up Google Analytics 4 through server-side Google Tag Manager. Tired of paying monthly for a cookie banner? ►► Get my FREE cookie banner here: https://leonkorteweg.com/cookie-banner In this video I’m going to show you how you can set up Google Analytics 4 with server-side Google Tag Manager. First we're going over how to set up the regular client-side container. I'll set up a form conversion event and an event to track link clicks. You can safely skip this if you already know this part. Then I'm showing how you can forward the data into your server container and how you can test if this is working. Lastly we're going to make sure that the server-side Google Tag Manager container is forwarding the data to Google Analytics. Links mentioned in the video: - Get Stape here: https://leonkorteweg.nl/link/stape (affiliate) - Free cheatsheet: https://leonkorteweg.com/cheatsheet - All my server-side GTM tutorials: https://www.youtube.com/playlist?list=PLKzThZejNS8LC488J91LUtWI0Sl1rUuhL Chapters: 0:00 Intro 0:12 Welcome 0:46 Setting up GA4 tags (client-side) 7:06 Explaining domain routing 7:40 Setting up GA4 tags (server-side) 13:28 Close #googletagmanager #stape #digitalmarketing #digitalanalytics