Funnel.io for data source merging and cleaning
Tired of manually merging messy campaign data from multiple platforms into clean dashboards? We get it—and we’ve got a solution.
Funnel.io is a game-changer for anyone working with marketing data. At ClickTrust, we've been using it to simplify, clean, map, and combine data from platforms like Google Ads, Facebook Ads, Shopify, Pinterest, Google Sheets, and more—without ever opening a spreadsheet.
Here's how Funnel.io helps:
🧹 Clean messy campaign naming conventions in seconds
⚙️ Map custom dimensions and backend metrics with simple logic (bye-bye, spreadsheet formulas)
🗂️ Combine and standardize all your data in one place
📊 Push clean, reliable data directly into Looker Studio for stunning dashboards
💡 Create advanced custom metrics like true backend ROAS or cost per purchase—automatically updated
The result?
Less time wrangling data, more time making smart marketing decisions.
Whether you're an analytics pro or just tired of fighting with campaign names, this workflow will change how you handle reporting.
💬 Interested in scalable reporting, dashboarding, or training? Let’s talk. Or check out clicktrust.be for more.
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