Forecasting Explained

Title: Forecasting in Marketing Analytics | Linear, Non-Linear & Seasonality Models Explained Description: Struggling to predict marketing trends with confidence? In this tutorial, we explore how to forecast marketing outcomes using real data and proven analytical models. You'll learn: What forecasting means in marketing The difference between simple and multiple regression When to use linear vs. non-linear models like power, logarithmic, and exponential How to incorporate seasonality into forecasts How to evaluate model fit using R², MSE, and p-values How to apply these models directly in Excel This video is perfect for marketers, analysts, students, and professionals looking to make smarter, data-driven decisions. Stay ahead of the curve — hit subscribe and let’s turn data into strategy! Subscribe for more analytics insights and tutorials. Got questions? Drop them in the comments!