DataEngBytes 2023 - BRI-T1-07 - Joe Reis

DATA MODELING IS DEAD! LONG LIVE DATA MODELING! Data modeling is on life support. Some say it’s dead. The traditional practices are increasingly ignored and forgotten. The result is often a loss of structure and a shared understanding of business rules and vocabulary. At the same time, data modeling is more critical than ever. With AI's rising popularity, many organizations rush to incorporate it into their infrastructure. Without consideration of the underlying data framework, the result will be unpleasant for many organizations. In this talk, I argue that data modeling is a key enabler for success with AI. We must return to basics and revamp data modeling to work with modern business workflows and technologies. Long live data modeling! Joe Reis Best-selling author, "recovering data scientist", data engineer and architect. Joe Reis is a “recovering data scientist” and co-author of the best-selling O’Reilly book, Fundamentals of Data Engineering. He’s a business-minded data nerd who’s worked in the data industry for 20 years, with responsibilities ranging from statistical modeling, forecasting, machine learning, data engineering, data architecture, and almost everything else. Joe hosts the popular data podcasts The Monday Morning Data Chat and The Joe Reis Show, keynotes major data conferences worldwide and runs several meetups, including The Utah Data Engineering Meetup and SLC Python. In his spare time, he can be found writing new books and articles and teaching at the University of Utah. When he’s not busy running a company, teaching, or creating content, Joe often finds himself rock climbing or trail running in the mountains around Salt Lake City, Utah.