Complete Performance Max Campaigns Course (2+ Hours) - The Only PMax Tutorial You'll Ever Need

Get access to the full Performance Max Course for FREE 👉 https://go.growmyads.com/pmax This 2+ hour course reveals the exact Performance Max framework we used to generate $50+ million in ecommerce sales with a +5.6x ROAS. In this video, I give you a step-by-step tutorial on everything you need to know about Performance Max campaigns in 2024 - including fundamentals, setup & structure, and optimizations. 00:00 INTRO 02:38 What is PMAX? 06:08 Impact on Search Campaigns 10:28 Impact on other Campaign types 12:32 Terminology 15:58 Pros & Cons 24:57 My Thoughts 29:30 SETUP & STRUCTURE SECTION 29:33 Essentials 36:06 Campaign Structure Best Practices 42:30 Campaign Structure When You First Start Out 46:37 Advanced Campaign Structures 57:16 Asset Group Structure & Best Practices 1:02:50 Audience Signals 1:10:06 Asset Best Practices 1:17:32 Bidding & Budget 1:27:19 Search Themes 1:27:25 How to Set Up Audience Signals 1:35:22 How to Set Up Feed Only Asset Groups 1:38:17 How to Set Up Full Performance Max Campaigns 2:02:09 OPTIMIZATION SECTION 2:02:11 Campaign Structure 2:03:13 Mike Rhode’s PMax Script 2:06:08 Insights 2:10:47 Assets 2:14:54 Product Feed https://www.youtube.com/watch?v=y3cO7_QuVHg 2:14:59 Seasonal Bid Adjustments https://www.youtube.com/watch?v=Yc-8Vo8J5pA 2:15:01 Location Settings 2:16:56 Final URL Expansion 2:21:01 Negative Keywords & Placements 2:24:37 Brand Exclusions Setting 2:27:47 New Customer Acquisition Setting 2:32:04 OUTRO ⭐️ Ready To Unlock The Full Potential Of Google Ads? ⭐️ ➜ INTRODUCING PPC COPILOT 🚀 Your On Demand, All Access Pass To $10,000+ Of Our Latest Google Ads Training, Over-The-Shoulder Examples, Full Weekly Q&A Support & A Community Of PPC Experts https://go.growmyads.com/copilot ➜ FREE GOOGLE ADS GROUP ⭐️ Join our Free Google Ads community: https://visit.growmyads.com/community ➜ FREE AUDIT 📈 Running Google Ads? Get a FREE Google Ads Review from our team: https://growmyads.com/google-ads-account-review-form/ ➜ RESOURCES 🚀 Get Our FULL Performance Max Course: https://visit.growmyads.com/pmax 🎥 Watch Our FREE Google Ads Training: https://go.growmyads.com/free-training ➜ AGENCY 🏢 Looking for a specialist Google Ads agency? Visit our website: https://growmyads.com/ #googleads #googleadsoptimisation #googleadstutorials #googleadstutorial