Business response case: Nike’s reset (w/ Bain and BCG Consultants)

🎥 Here's a consulting case interview featuring an ex-Bain Senior Associate Consultant & ex-BCG Consultant, focusing on a competitive response case for Nike. With slowing revenue growth and recent leadership changes, you’ll advise the newly appointed CEO, on strategic steps to restore Nike's growth, rebuild brand equity, and reclaim market leadership. Watch Tessa Peerless (ex-Bain Senior Consultant) run Abby Doekson (ex-BCG Consultant, Yale MBA) through this business response case. 🎬 Video Sections: 00:00 Start 00:23 Case question 01:22 Clarifying questions 05:12 Structure 10:04 Chart analysis 12:27 Cost of stock 19:16 Risk of reversal 23:58 Recommendation 26:08 Conclusion 🚀 Prepping for case interviews? RocketBlocks has the best concepts, drills, and coaching to get you more consulting offers: https://www.rocketblocks.me/consulting.php?utm_source=youtube&utm_medium=video&utm_campaign=redemption-of-the-swoosh-mock-video 📝 Try this case on your own and read through sample answers with the full PDF: https://www.rocketblocks.me/full-consulting-cases/retail-business-response.php ➡️ Book a 1-on-1 coaching session with Tessa here: https://www.rocketblocks.me/coaches/tessa-peerless.php?utm_source=youtube&utm_medium=video&utm_campaign=redemption-of-the-swoosh-mock-video ➡️ Book a 1-on-1 coaching session with Abby here: https://www.rocketblocks.me/coaches/abigail-doeksen.php?utm_source=youtube&utm_medium=video&utm_campaign=redemption-of-the-swoosh-mock-video 📝 Read more about Nike’s recent slowing growth here: https://www.reuters.com/business/retail-consumer/nike-ceo-john-donahoe-retire-2024-09-19/ 📊 Read this essay about how Nike’s ambitious changes led to slowed growth and investor backlash: https://www.linkedin.com/pulse/nike-epic-saga-value-destruction-massimo-giunco-llplf/?trackingId=kTxo6TykQ%2FKwsNVzEP%2Bctg%3D%3D #consultinginterviews #consulting