AI In Post-Production - Your Questions Answered! Tools, Adapting, Ethics, Evolution & Impact

Michael takes a deep dive into A.I. for post-production. He answers YOUR top 5 Artificial Intelligence questions so you’re prepared for the creative new world order with AI! 00:00 Intro 00:57 Current A.I. Tools 05:06 Adapting to A.I. Evolution 07:41 Ethics in A.I. Usage 11:56 Societal Implications of A.I. 13:43 A.I. Evolution & Impact Full blog, plus images & transcript: https://5thingsseries.com/episode/ai-in-post-production-your-questions-answered/ What 5 THINGS do you want to know about? Let me know! 5THINGS is built with a bunch of tools because not one tool is perfect for every job. The views represented in this video are solely those of Michael Kammes and do not represent those of sponsors, employers, manufacturers, or clients unless otherwise stated. All videos retain 5THINGS editorial control. You can buy me a drink, but not good press. Editor:@AwkwardAnthems FOLLOW ------------------------------------------------- Web: http://www.5thingsseries.com Twitter: http://www.twitter.com/michaelkammes Facebook: http://www.facebook.com/michaelkammes Facebook: http://www.facebook.com/5thingsseries Instagram: http://www.instagram.com/michaelkammes EXCERPT -------------------------------------------------   Hello and welcome my friends to another episode of 5 THINGS – a series dedicated to answering the 5 burning tech questions that you have about technologies and workflows in the media and technology realm. Plus, tech stuff I dig, and how it's used.  I'm still your host Michael Kammes.   Not too long ago, I posted on several social media social platforms asking what questions YOU had on AI.    You didn’t disappoint fam!   I’ve taken all of the 100+ responses, put them in nice neat little categories, and - wow - do I have a deluge for you. Strap it down. Let’s get started.  #1 AI Tools in Post Production   By far, the most asked question was “what tools are available *today*?”    The easiest life is that of automated content analysis. For a hundred years, we’ve relied on a label on a film canister, a sharpie scrawl on the spine of a videotape case, or the name of a file sitting on your desktop.   Sure, while this tells you the general contents of that media, it’s not specific. What locations were they at? What was said in each scene?  What were they wearing pants?   This is where AI's got your back. With content analysis, sometimes called automated metadata tagging, AI can analyze your media, recognize logos, objects, people, and their emotions, plus, transcribe what was said, and generate these time-based metadata tags. It's a little bit like having Sherlock Holmes on your team, solving the mystery of the missing footage.   Because there is always a better take somewhere….right?   AI-assisted color grading is also starting to gain traction. With the help of AI models, colorists can quickly analyze the color palette of a video and create a consistent base grade.   This can save a ton of time when you’re dealing with various bits of media with different formats and color profiles. It does the balance pass so you can start to create …quicker.   AI can also suggest starter options for more creative color grades. Like…adding "a touch of teal and orange".   Colorists can also use existing content as an example to tell the AI the look you’re aiming for.    Additionally, AI tools are revolutionizing audio post-production, too. Noise reduction algorithms powered by AI can effectively remove unwanted background noise, enhance dialogue clarity, and improve overall audio quality. While this tech has been around for a while, adding AI models to existing algorithms are making these tools even more powerful.   These models also help with Frankenbiting.   Text-to-speech tools that also allow generated audio to sound like someone else – also called voice cloning - is a fantastic tool for Frankenbiting.  For most of us commercially, it’s great right now for scratch narration or to replace a word or two, but it’s not quite at the point where you can easily adjust the intonation. However, when that is possible, editors may possibly have a new skill to learn – crafting the performance of the voice-over in the timeline.   Text-to-image and text-to-video products are rapidly being developed, just look at services like Runway, Midjourney, Dall-E, Kaiber and a host of others. And while we can’t generate believable video b-roll on the fly (unless you like the current generative AI aesthetic) once that boundary is crossed, this will change the way editors work. ...and that's all we have room for! Visit http://5thingsseries.com for more content like this! #AI #postproduction #5THINGS #voicecloning #storytelling #contentanalysis #MichaelKammes #ethics #dataprivacy #AItools #faceswapping #AImodels #creativity #AItechnology #colorgrading #bias #AIcapabilities #humanconnection #AIassisted #dataprotection