Ahrefs vs Semrush (2025) — Which is the Better SEO Tool?

In this Ahrefs vs Semrush comparison, Style Factory’s Matt Walsh puts two leading SEO platforms to the test, highlighting all their key pros and cons and helping you decide between them. 👉 Ahrefs free tools: https://ahrefs.com/free-seo-tools 👉 Special Semrush extended 14-day Pro trial (affiliate link): https://semrush.sjv.io/mOEa4D 👉 Special Semrush extended Guru trial (affiliate link): https://semrush.sjv.io/QjnGKY *Please note: our content is impartial but the description for this video includes affiliate links (these are highlighted as such). If after clicking one you buy a product, we may receive a commission. This is at no extra cost to you. 00:00 Introduction 00:49 Reasons to use Ah refs 01:02 Ahrefs lets you work with more domains than Semrush 01:41 Ahrefs’ reporting limits are more generous 02:24 The Ahrefs’ ‘traffic potential’ feature lets you see the true value of ranking highly 03:18 It’s easier to do broken link analysis with Ahrefs 04:08 Ahrefs’ link intersect tool is more generous 04:39 Ahrefs gives you keyword suggestions on a per-country basis 05:17 Ahrefs’ keyword database is bigger 06:02 Exclusive free trials 06:12 Reasons to use Semrush 06:22 Semrush is not just an SEO tool 07:25 Semrush’s entry-level plan is better value 08:02 Semrush gives you personalized keyword research data 09:05 Semrush’s link database is bigger 09:37 Semrush gives you built-in outreach tools 10:24 Semrush gives you daily rank tracking reports 10:58 Semrush gives you more comprehensive support 11:30 Semrush gives you access to generous free trials 12:12 Verdict VIDEO CONTENT The video covers key differentiating features of Ahrefs and Semrush, including reporting limits, rank tracking, keyword database sizes, backlink analysis, customer support and much more. RELATED RESOURCES: 👉 Special Semrush extended 14-day Pro trial (affiliate link): https://semrush.sjv.io/mOEa4D 👉 Special Semrush extended Guru trial (affiliate link): https://semrush.sjv.io/QjnGKY 👉 Ahrefs free tools: https://ahrefs.com/free-seo-tools 👉 Free Style Factory SEO toolkit (tips, discount codes, SEO cheatsheets): https://www.stylefactoryproductions.com/seo-toolkit?utm%5C_source=YouTube&utm%5C%5C%5C_medium=Social&utm%5C_campaign=YouTube-Ahrefs-vs-Semrush-2025 👉 Semrush review (video): https://www.youtube.com/watch?v=CVtBzief7MA 👉 Semrush review (blog post): https://www.stylefactoryproductions.com/blog/semrush-review AHREFS VS SEMRUSH VERDICT: Ultimately both these tools are extremely powerful solutions, and either will help you craft a strong SEO campaign. They are probably slightly best suited to different audiences however. For me, Ahrefs is probably a better choice for agencies or large companies that manage multiple websites. This is because it lets you work with an unlimited number of verified domains and, on its more expensive plans, lets you access an unlimited number of reports. If you’re doing SEO at scale, Ahrefs can be considerably better value than Semrush. If you’re a solopreneur or a small business however, I’d argue that Semrush wins. Its entry-level plan is far more generous than the Ahrefs’ equivalent. Additionally, because of the advertising data, CRM features and app ecosystem it provides, Semrush can be used as a general marketing platform — the same can’t really be said of Ahrefs.