A new way to think about strategy and business | Roger Martin

In this episode we talk with Roger Martin - one of the leading strategy thinkers in the world, consulting with companies like Procter & Gamble, Lego and Ford, and author of 12 books including Playing To Win - about the concepts from his latest book, A New Way To Think. ---- SHOW NOTES 00:00:21 Roger Martin’s introduction 00:00:36 Roger’s ‘A New Way To Think’ book inspiration 00:03:29 The reason why current models are outdated 00:10:27 How a company’s success starts with its customers 00:15:04 Why scale is not as much of an advantage in the business world 00:19:30 Unconscious habit vs conscious loyalty 00:23:00 The Hansel and Gretel effect 00:29:22 What should a company focus on when changing habits? 00:33:21 Making decisions based on a data vs imagination 00:44:48 What does it take for a company to use imagination in decision making? 00:51:33 The best models to begin with 00:55:37 How to contact Roger Martin ---- LINKS Website https://rogerlmartin.com/ Amazon https://www.amazon.com/Roger-L.-Martin/e/B001IXNZ82 Medium https://rogermartin.medium.com/ Twitter https://twitter.com/RogerLMartin LinkedIn https://www.linkedin.com/in/roger-martin-9916911a9/ ---- The Growth Manifesto Podcast is brought to you by Webprofits. We interview business leaders, marketers, and entrepreneurs to share inspiring stories of real people who have succeeded in the business world. Hosted by Alex Cleanthous. * Podcast: https://www.growthmanifesto.com/podcast/ * Instagram: https://www.instagram.com/webprofits/ * LinkedIn: https://www.linkedin.com/company/webprofits/ * Facebook: https://www.facebook.com/Webprofits/ * Twitter: https://twitter.com/webprofits * Agency: https://www.webprofits.io