Sales of the mighty Ford Bronco fall over 25% compared the same time last year. There are still tons of 2023 models on dealership lots and price tag points to why. People are starting to wake up and not waste huge amounts money on vehicles that may not be the most practical. It's cool SUV and all, but for price, I'd probably go for a cheap used Jeep or Nissan Xterra.
https://www.motor1.com/news/714850/ford-sales-q1-2024-bronco-ranger-mustang-edge/
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